With her caftans, Zineb Lyoubi Idrissi immerses us in an atmosphere worthy of One Thousand and One Nights...
This young kaftan designer loves pure and noble materials, colors, and floral embroidery, and presents a refined and highly sensual collection every year...
At the beginning of this journey into fashion, there was an old lady...
Zineb Lyoubi Idrissi's grandmother, who excelled at embroidery, accompanied the young girl through all the important stages of her life, making her baby trousseau, and later her wedding trousseau.
His love for kaftan was passed on to him as naturally as possible over the years.
She also remembers how, as a child, she would spend long hours at her mother's side, playing with fabric coupons and bits of sfifa.
Following the example of her grandmother who performed wonders, and also her mother who, after starting out in household linen embroidery quickly discovered her love for kaftan, the young designer was introduced very early on to everything related to the making of a kaftan Moroccan.
And in the end, the international business studies she undertook in Paris after graduating from high school were just a parenthesis quickly closed.
At just 25 years old, indeed, she made her first appearance at Kaftan 2005 as a Young Talent, and quickly became one of its revelations since, as early as the following year, she was found in the Haute Couture section.
She trained in styling and pattern-making at LaSalle College in Casablanca to better master her craft, and since then has continued to prove herself by taking part in numerous fashion shows, notably in Italy, Paris and the Middle East.
Each time, his collections are more sought-after and surprisingly creative.
Her vivid color palette "evokes spring, cheerfulness and joie de vivre", she tells us.
Highly organized, she usually creates by mid-afternoon, devoting her mornings and evenings to researching the international trends that feed her work.
The collections she presents are distinguished by the choice of colors and the harmony of the fabrics, which she enhances with sequin work and embroidery done entirely by hand... work that required over ten months of intense concentration.
Her favorite designer, Christian Lacroix, inspired her creations with caftans, to which she adds a very glamorous touch, like today's woman.
For those of you who want to know the price of his caftans, here are his addresses:
Showroom 1 :
Art Couture
Nagham Building
P.O BOX 20100 Casablanca Morocco
Showroom 2:
Art Couture
Morocco Mall - Souk (3rd floor)
P.O BOX 20100 Casablanca Morocco
e-mail: contact@zineblyoubiidrissi.com
Website : http://www.zineblyoubi.com/